Featured Project
Rae Coffee Co.
Rae Coffee Co. is a mobile espresso bar created by Tyler Norgaard with one clear goal: to bring the best parts of a coffee shop directly to people—wherever they are. From weddings and private parties to farmers markets and business events, Tyler is committed to making coffee approachable, personal, and consistently well-crafted. What sets Rae Coffee Co. apart is the thoughtful, customized experience—every menu is curated with clients, every drink is crafted with care, and every interaction is designed to feel welcoming and memorable.
Meet the Brand
- Inviting
- Whimsical
- Organic
The Vibe
- Relaxed
- Intentional
- Sophisticated
From website banners and Instagram content to marketing materials and event promotions, Tyler needed a versatile gallery of images that showcase the cart, the drinks, and the energy of what it feels like to sip Rae Coffee Co. coffee at an event.
The goal was to strike the balance between polished professionalism and relaxed approachability, helping Rae Coffee Co. be seen as both credible and community-driven.
Tyler wanted images that immediately show who’s behind the cart—warm, approachable, and personable—so potential clients feel comfortable and confident about booking Rae Coffee Co.
The Beginning
We started with Tyler’s brand story, vision, and ideal client—making sure every shot would align with Rae Coffee Co.’s approachable yet elevated aesthetic.
Deep Dive
01.
We built a list to cover all the essentials: cart details, product shots, action shots of Tyler making drinks, styled setups in her parents’ backyard to reflect private events, and even mock “wedding” moments with a bride and groom.
Shot List Strategy
02.
To keep things authentic, we encouraged movement—Tyler pulling espresso, steaming milk, and serving drinks—to highlight her passion and skill.
Confidence in Motion
03.
Shooting both in studio and outdoors brought the balance of professionalism and celebration. The backyard setup allowed us to capture what the cart would look like in a real event space.
Locations That Match the Vibe
04.
Tyler styled the shoot in casual neutrals, white or black tops, jeans, and branded aprons. Simple floral arrangements, rugs, and umbrellas added that “homey” touch she envisioned.
Styling that Aligns
05.
This is where everything came together.
Scroll through to see the energy, confidence, and story we brought to life.
The Results: A Scroll-Stopping Gallery
"Nicole is so talented. She did my branding photos and was so communicative, kind, and helpful. We did a couple sets for a custom shoot and she took all my preferences into consideration. It was the best decision to book with Nicole Hodgson!"
- Tyler Noorgard
It was the best decision to book with Nicole Hodgson!
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- Riana T.
Turned my life around. So grateful!
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- Amber J.
Couldn't have made a better decision!
Her Words, Not Mine
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If you're ready for brand photos that actually feel like you—and help you show up confidently across every platform—I’d love to plan something intentional together.
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